Carbon Luxuries

purisme

Client: Purisme
Product: Carbon Luxuries
Services:Research, Marketing concept, Product Concept, Product design, Product development, graphic design, brand development
Uniqueness:Carbon and design become more than the sum of their parts

Beauty, which conjures up a covetous sparkle in the eyes of the beholder. Design in the art of seduction in its finest form. PURISME presents the seduction of your senses The otherwise extremely technical material carbon becomes sensuous. It is emotionalized and thus attains significance for everyone.

PURISME LETTER OPENER

A worldwide first – a full carbon letter opener with a weight of just 7g, combines highly dynamic styling with the high tech material carbon. Sculptural in appearance, dynamically emotional in design.

"The design should express the uncompromising dynamism of a racing boat."

The letter opener has been produced to meet the highest demands in Europe. In its manufacture great focus is set on craftsmanship, as well as the precision of the highly technological series manufacturing processes. As well as meeting the high quality checks set by the producer, the letter opener must also undergo a final quality check by the designer. It is the designer who approves each piece with his personal signature.

PURISME CARBONPIPE - BY VAUEN

An object of desire– and that at first sight: The delicate combination of selected straight grain-briar wood with the high tech-material carbon creates an irresistible aura. Gently curved lines invite you to touch and grasp: PURISME has a traditional form charged with a new, unexpected dynamic power and has thus pushed the ergonomics to perfection. An amazing design detail is the unique "upside down"-head: the PURISME PIPE balances on it perfectly and safely in every situation.

PURISME Bracelet - THE BLACK DIAMOND

The bracelet has been produced to meet the highest demands in Europe. In its manufacture great focus is set on craftsmanship, as well as the precision of the highly technological series manufacturing processes. As well as meeting the high quality checks set by the producer, each bracelet must also undergo a final quality check by the designer. It is the designer who approves each piece with his personal signature.

SOFT CARBON BAGS

PURISME soft-carbon bags combine the fascinating shimmering snakeskin texture of its soft carbon surface with the inner material made of the best goat velour to create an uncompromising luxury bag. Eye-catcher and lifestyle-statement at the same time. Inspired and at the same time intelligently expedient design characterizes the handbag line throughout the whole fashion range from business to travel up to cool leisure chic.

"Simplicity if the highest form of sophistication."

Leonardo da Vinci